WEBCAST:
Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
EBOOK:
Download this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
EGUIDE:
In this e-guide: Software for marketing, from content marketing through customer experience management to marketing automation, and the rest, has not been as central to the vision of CIOs as ERP and the full panoply of IT infrastructure: storage, security, networking, data centres, and all of the above delivered by way of the cloud.
EBOOK:
In this 3-part expert handbook, learn how Salesforce Sales Cloud strives to make data entry easy for sales reps and create CRM data that's clean, accurate and complete. Plus, explore the pros and cons of the Salesforce Sales Cloud.
ANALYST REPORT:
This informative analyst report from Gartner evaluates 12 leading integrated marketing management (IMM) vendors on a number of factors, including customer experience, product functionality, innovation, and many more.
