Click Through Analysis Reports

Introduction to Web Analytics for E-Commerce: How to Track Activity to Optimize Your Website
sponsored by GeoTrust, Inc.
WHITE PAPER: This white paper explores the basics of web analytics and why they're important, what metrics you should track, and how you can use this information to optimize your site and encourage customers to visit often and buy more.
Posted: 30 Sep 2013 | Published: 31 Dec 2011

GeoTrust, Inc.

Removing Internet Anonymity Barriers with IP Intelligence
sponsored by Digital Element
WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
Posted: 31 Jan 2008 | Published: 01 Jan 2007

Digital Element

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

10 Reasons iAPPS Content Manager Should Be On Your CMS Shortlist
sponsored by Bridgeline Digital
WHITE PAPER: Access the following white paper to uncover a CMS solution that offers 10 of the best aspects to look for in an all-inclusive CMS platform and what you stand to gain through deployment.
Posted: 13 Jan 2014 | Published: 13 Jan 2014

Bridgeline Digital

The Social-Powered Enterprise
sponsored by Salesforce.com
EBOOK: This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.
Posted: 07 Feb 2012 | Published: 06 Feb 2012

Salesforce.com

The Current State of Business Analytics: Where Do We Go From Here?
sponsored by SAS
RESEARCH CONTENT: In this study, gain insight into the current state of business analytics in today's organizations
Posted: 08 Nov 2011 | Published: 08 Nov 2011

SAS

Executive Brief: OpenText Web Experience Management
sponsored by OpenText
WHITE PAPER: Building and maintaining a comprehensive website has recently become a primary area of focus for many organizations. This white paper outlines expectations and what you need to create a compelling and meaningful conversation between website, brand and user across a myriad of devices and platforms.
Posted: 23 Aug 2013 | Published: 23 Aug 2013

OpenText

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

Can you deliver the content the mobile user demands?
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper explores the current content delivery challenges facing businesses today, but with a focus on delivering video to mobile devices. Also learn about a technology consideration that can provide your users with a superior digital experience without putting more pressure on available resources.
Posted: 18 Apr 2014 | Published: 18 Apr 2014

Limelight Networks, Inc.

Bricks-and-mortar electronics giant Media-Saturn Group cements success with e-commerce sites powered by IBM WebSphere Commerce and FirstSpirit
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the integrated CMS that Media-Saturn Group used to triple their online sales in just one year. Get a firsthand look at how this technology helped them significantly reduce content creation time, engineer multilingual sites, and more.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

e-Spirit AG