EGUIDE:
In this e-guide, learn how organisations in the APAC region are harnessing the potential of analytics and what the future of analytics looks like from an application development and self-service perspective.
EGUIDE:
In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.
EBOOK:
Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience.
EBOOK:
Companies are taking advantage of personalized data to tailor and improve the customer experience--but the best strategy still includes human insight. In this e-book, journalist Albert McKeon reports on the business practices at several organizations working to successfully improve the customer experience through data analysis.
EGUIDE:
Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.
EBOOK:
Discover how your organization can unlock old siloed customer data to deliver the experiences your customers crave from a single unified CRM platform. Hear from experts Ashley Smith, Banafsheh Ghassemi, and Danny Estrada in this essential guide to learn about unified CRM platforms.
EGUIDE:
This essential e-guide delves deep into what it takes to provide integrated multi-channel customer experiences, with insights from experts including Ernan Roman, President of Ernan Roman Direct Marketing.
EBOOK:
This three-part handbook examines BI and analytics deployments for different functional units in organizations with advice on how to make your program work. First, learn about how BI functions when geared towards sales and marketing, before turning towards a customer service approach. Finally, read about how analytics can help with asset protection
WHITE PAPER:
Get the results of an IDC study conducted on behalf of IBM assessing the impact of migrating from a homegrown digital experience platform to IBM's integrated Exceptional Digital Experience suites.
EBOOK:
Find out why it's hard to determine exactly how to integrate social channels with CRM and how your business model -- and finding where your customers hang out -- will show the way.
